MARKETING BIGWIG, KEMI LONGE INDUCTED INTO TREK AFRICA HALL OF FAME, WINS CORPORATE MARKETING PERSONALITY OF THE YEAR
By Oki Samson, Trek Africa Newspaper
L-R: Head, Marketing, PZ Cussons, Kemi Longe receiving her award as Trek Africa Corporate Marketing Personality of the Year from the Publisher, Trek Africa Newspaper, Oki O. Samson
The Head of Marketing at PZ Cussons, Kemi Longe shone brightly at the recently held 10th Anniversary of Trek Africa Newspaper where she was inducted into the prestigious Trek Africa Hall of Fame alongside other big names like the Secretary to the State Government, Lagos State, Mrs. Abimbola Salu-Hundeyin; the Board Member of the Lagos State Security Trust Fund (LSSTF), Dr. Ayo Ogunsan; Deputy Majority Leader of Lagos House of Assembly, Hon. Adedamola Richard Kasunmu ARK; Founder and General Overseer of MFM, Dr. Daniel K. Olukoya; former member of the Federal House of Representatives, Hon. Ibrahim Obanikoro among other distinguished personalities.
During the event which doubled as the 10th edition of the Trek Africa National Discourse TAND2023, the transformational business leader, a brand development and brand building expert also emerged as an awardee as Trek Africa Corporate Marketing Personality of the Year 2023. The honour was in recognition of her exemplary leadership style, demonstration of excellence and market leadership in the brand and marketing sector, her innovative marketing strategy and impressive track records coupled with her humanitarian approach to life.
Head, Marketing, PZ Cussons, Kemi Longe
Over the years, Kemi Longe has become a beacon of hope for women and the girlchild in the marketing communications and advertising sector. She has offered her experience and expertise as an accomplished and growth-focused professional with in-depth commercial experience across 4 global multinational FMCG organizations viz. Diageo, Unilever, GlaxoSmithKline Consumer (Now Haleon) and PZ Cussons while spurring others to blossom in the same field.
With over 14 years of thriving marketing and commercial career under her belt, Kemi Longe has a track record of success in developing, executing, and leading teams to execute consistent and realistic commercial and brand building plans to drive profitable business growth.
L-R: Head, Marketing, PZ Cussons, Kemi Longe being presented with her certificate of induction into the Trek Africa Hall of Fame by the Publisher, Trek Africa Newspaper, Oki O. Samson
Kemi is well grounded in end-to-end commercial terrain in the FMCG space. Some of the roles she has held span brand development, customer development, field Sales, sales operations, business development, channel management, trade & shopper marketing, brand building, innovation management and brand marketing.
Kemi Longe has grown and nurtured several brands in Africa through her expertise. She has also grown and mentored several individuals through their commercial and marketing careers.
Kemi Longe is usually described by people who have worked with her as creative, very analytical and detail-oriented. She is skilled creating efficient processes that free-up capacity to unleash better team productivity. Kemi believes in providing equity in the workplace to allow individuals with different needs and backgrounds thrive in their careers.